Eastern Counties Regional Library gets a makeover

MULGRAVE – With a new logo and website design introduced this month, Eastern Counties Regional Library (ECRL) is hoping to make its services more accessible and showcase what it “offers everyone,” according to CEO Laura Emery. “The results are inviting with a fresh visual appeal and clear design to support […]

MULGRAVE – With a new logo and website design introduced this month, Eastern Counties Regional Library (ECRL) is hoping to make its services more accessible and showcase what it “offers everyone,” according to CEO Laura Emery.

“The results are inviting with a fresh visual appeal and clear design to support ease of use,” she said in an email. “Not only does this help ECRL to meet our legislative requirement to make our services more accessible… people can discover new books, get the latest library news, enjoy digital services at home, find their nearest branch and search the catalogue.”

What’s more, she said, “People with print disabilities or visual impairments can use [it].”

According to Emery, the original designs created in 2012 needed an upgrade to “maintain good public service.” In 2020, staff also noticed that the website was beginning to malfunction. “Accessibility was [a] consideration,” she said. “Along with all other regional library systems in Nova Scotia, ECRL is striving to make library service [available] to everyone.”

In 2021, the Department of Communities, Culture, Tourism and Heritage provided $27,000 to the organization through its Library Development Fund which, Emery said, “helps build capacity for libraries to implement innovative initiatives.”

ECRL then sent out requests for proposals – posted publicly on the Nova Scotia provincial tender board – for a new logo and website design.

“We received a positive response, including from several proponents based in Nova Scotia,” she said. “The successful proposal was from joint proponents Webbuilders Group, based in New Glasgow, for the web development portion and Advocate Creative Group, based in Stellarton, for the visual identity and website creative direction.”

Earlier this year, ECRL’s board and councils for the municipalities of Guysborough and St. Mary’s districts clashed over increasing costs and decreasing operating hours at local branches, prompting some councillors to appeal directly to the provincial government for direction and support. Last month, St. Mary’s Chief Administrative Officer David Hutten said discussions with the library board were proceeding cordially.

“This project is a great example of how a regional library system provides value,” Emery said. “ECRL’s regional team did the work to make this website, which is essential to providing library service, happen. This shares the benefit of the provincial library funding with library users across ECRL’s service area.”

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