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sponsored
This article is sponsored by Strat House Social.
There’s something about the holiday season that sparks a craving for celebration — the kind that brings people together and feels as magical as it did growing up. Enter Strat House Social, located at 105 Grove Street, Suite 7, in Montclair. This boutique marketing and events agency turns holiday party dreams into reality, creating gatherings that are both elevated and unforgettable. From family celebrations and reunions to end-of-year company parties, Strat House Social transforms stories into experiences worth remembering. Here’s how this Montclair-based team is redefining what holiday entertaining looks like.
The Beginning of Strat House Social
Founded in 2020 by Erin Mills, Strat House is a boutique marketing and events agency with deep Montclair roots. Erin brings more than 20 years of experience in event production and experiential marketing, having worked with brands like Shopify, Microsoft, Meta, and Twitter. Strat House was built on the belief that corporate events should never feel formulaic. Erin and her team approach each project with creative energy and strategic precision, crafting experiences that connect and inspire — from large-scale brand activations to intimate gatherings.
After establishing Strat House’s success in the corporate world, Erin saw an opportunity to bring that same thoughtful approach to personal events. In 2025, she partnered with Jillian Reyes, founder of Abbott Road Designs, to launch Strat House Social. With Jillian’s creative vision and passion for design, she now serves as Managing Director of the new division.
While Strat House continues to specialize in corporate experiences, Strat House Social focuses on personal milestones — weddings, birthdays, mitzvahs, graduations, dinner parties, and community gatherings. The team also supports North Jersey’s small business and non-profit communities, producing events that are purposeful, polished, and personal.
Clients can choose between full-service production — including vendor management, décor, and content creation — or à la carte offerings designed to make planning effortless and inspiring.
What-to-Expect
Planning a memorable event takes time — but Strat House Social ensures a seamless process from concept to celebration.
Here’s what clients can expect:
- Design + Creative: In-house creative direction, from bespoke logos and tribute videos to mini-docs and photo montages.
- Planning + Production: Budget management, vendor contracting, day-of coordination, and venue sourcing — all tailored to fit each event’s unique scope.
- Strategy: A curated plan designed around the event’s goals, audience, and overall vision.
Every celebration is handled with care, allowing hosts to actually enjoy the moment while Strat House Social manages the details.
Holiday Gatherings
For holiday parties — whether a family dinner, company celebration, or Friendsgiving — Strat House Social crafts experiences that are both immersive and artfully executed. Each event is designed with intention and creative flair, balancing elegance with originality.
Past gatherings have ranged from refined, candlelit soirées to bold, statement-making celebrations, proving that no two Strat House Social events ever feel the same.
Strat House Social’s Holiday Party Strategy
Strat House Social has already begun curating signature holiday party concepts for the upcoming season — each designed to be a can’t-miss experience.
Holiday Planning Highlights:
- Sip + Savor: Thoughtful menus that reflect both the host’s personality and the season — think a Ski Chalet Spritz or an elevated grazing board.
- Create Conversation Starters: Custom installations and unexpected entertainment add an unforgettable “wow” factor.
- Add Personal Touches: Handwritten place cards or favors inspired by company culture and holiday traditions make each celebration feel personal.
- Let SHS Handle the Prep: From vendor coordination to production timelines, the Strat House Social team manages every element so the evening unfolds seamlessly.
MG pro tip: Book early. Strat House Social’s calendar fills quickly during the holiday season, and every event is designed with the same care, creativity, and attention to detail that has become this Montclair team’s signature.
The Essentials
Strat House Social brings creativity, expertise, and in-house design to make this year’s holiday celebrations truly one-of-a-kind.
To inquire about booking a holiday event with Strat House Social, click here.
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